Kathy Goes Organic

organicWell, next week is going to be a challenging week for us at Engine! We are entered in the 100 Mile Challenge with Cogeco TV – where we can only cook with locally grown and produced foods. When thinking of preparing meals for next week, I realize that so much of what we eat is highly
processed and not at all local!

The big thing for me will be coffee…I need to find a coffee substitute … and quickly!! That got me thinking of calling local health food stores for support. The Organic Underground in Belleville will be a good contact. Also, County Sunshine in Picton is a very good natural foods source, as is Tara Natural Foods in Kingston. I plan on hitting all three shops this weekend to find out more information on local organic products as they usually support local certified organic products from member farms, which have been grown and marketed in a co-operative and sustainable way. Another website which provided very good insight into local organic farming is www.quinteorganic.ca.

I never knew there were so many local organic farms in the Quinte area! Most organic farms are small independently owned and operated family farms of less than 100 acres, and they produce a wide variety of meats and vegetables, as well as healthy organic herbs and teas

If you’re going to go local…why not go organic?

When shopping for organic foods, look for these labels:

organic1organic2

Save Me From Myself!

It's official. I'm going crazy.

It's official. I'm going crazy.

Next week we’re embarking on our 100 Mile Diet Challenge, care of Cogeco TV. I have to admit, I’m getting less excited about this as the week draws near. In fact, I’m downright scared–cold sweats and shaking included.

In planning my diet for the next week, I have realized how typically ‘North American Consumer’ I really am. I am so Wal-Mart dependent, it isn’t funny. (And I’m lucky I don’t live in the US, because I’d have to add Target to my list of unhealthy relationships as well).

Sure, I buy the odd organic item from the grocery store; I frequent our farmer’s market in the summer. But in reality, I am a relatively thoughtless shopper. I thought local eating would be no challenge at all–I was thinking great restaurants in the County. I was thinking how boho/hipster I would be!

Somehow I was also equating ‘buying local’ with ‘buying healthy.’ Those are two totally different things, even though they go hand-in-hand when you’re buying local. Sadly, when evaluating my refrigerator recently, I discovered that although it’s stocked with healthy eats, I didn’t buy any of them from producers within 100 miles from home. Notta one!

So now I’m incredibly scared. I am a foodie. I love to eat. I’m actually having heart palpitations thinking about what I will do, and how I will plan my food shopping. I have to travel far and wide to get staples like flour and tea. I can totally forget about sugar and coffee! What about olive oil? What about OLIVE OIL?! (Even the apple I’m eating right now isn’t local–it’s just an apple!! What am I going to do with myself?)

I’m scared that by the end of the week someone is going to have to talk me off a roof.

What do you think? Will I survive? Any tips for eating local? Please help me!!

Friday’s with Kerry (on Monday): A Day at the Country Fair

This Friday’s with Kerry is specially delivered to you on a Monday because it’s the Canadian Thanksgiving weekend! Hope you have a great holiday.

Last weekend was the Annual Ameliasburgh Fair which basically takes place in my backyard–only a 5 minute walk down the road. We started off Sunday morning with breakfast in the old Tea Room/Museum–yummy and so much food!! They call it the “around the table,” as you get a little bit of everything.

We were joined by our good friends and neighbours. Their adorable 18 month old son joined us, and he was more interested in the dog sitting rather impatiently outside the door, or the horses and chickens that you could hear in the distance, than his breakfast. Go figure! 

After we enjoyed our breakfast, chatting lazily amongst ourselves and the many locals whom we knew, we headed out to see what this small town fair had to offer. Now, keep in mind, this certainly isn’t the kind of fair where you have to worry about losing your lunch on the tilt-a-whirl, but the kind of fair where you will see the most beautiful vegetables, flowers, canning, baked goods, art and photography–all grown, produced, taken or created by your very own neighbours and friends. Right, now I remember what a true fair is all about!

They have categories for everything and everyone, young and old. How did we forget about these time honoured traditions? Tammy, my neighbour and good friend, entered two zucchinis that she grew in her very first vegetable garden, and won 2nd prize. She was thrilled and we were so proud of her! She came to realize this summer that the rewards you reap from planting your own garden are so much more than just the tasty harvest, but the overall feeling of pride and accomplishment. She also entered some pictures that she had taken in the photography category, winning a ribbon or two in that category as well. Congrats to you Tammy!

Tammy's prize-winning zucchinis

Tammy's prize-winning zucchinis

Walking home from the fair I felt nothing short of inspired, I want to do the same next year, I want to be a part of that time honoured tradition and get involved; maybe even help out with the organization of the event? We have already started to discuss the shared garden that we will work together next spring. ‘Go big or go home’ is the theme I think.

With every year that passes, the gardens will grow, as will the kids and the traditions ~ hopefully the fair won’t grow too big, we’re not interested in the tilt-a-whirl, just some old fashioned fun!

 
Don't these look amazing?!

Don't these look amazing?!

Skewered Fall Vegetables
 
 
Kissed with lime butter then caramelized on the grill, colourful vegetables brighten up any plate.
Servings: 4 ~ looks like Tammy will have enough Zucchini to feed 40 not just 4! 
  •       4 cobs of corn, husked
  •       3 zucchini
  •       1 each sweet green, orange and red pepper
  •       1 tbsp (15 mL) vegetable oil
  •       Coriander lime Butter:
  •       2 tbsp (25 mL) butter, melted
  •       1 tbsp (15 mL) minced fresh coriander
  •       1 tbsp (15 mL) lime juice
  •       1/4 tsp (1 mL) each salt and pepper 
In saucepan of boiling water, cook corn until tender but firm, about 5 minutes; drain and let cool. Cut into 1-inch pieces. Meanwhile, cut zucchini into 3/4-inch thick rounds. Seed, core and cut green, orange and red peppers into 2-inch squares. Alternately thread vegetables onto metal or soaked wooden skewers. (Make-ahead: Cover and refrigerate for up to 24 hours.)
Brush skewers with oil. Place on greased grill over medium-high heat; close lid and grill, turning often, for 10 minutes.
 
Coriander Lime Butter: Meanwhile, whisk together butter, coriander, lime juice, salt and pepper; brush over skewers. Grill until vegetables are tender and lightly grill marked, about 2 minutes.
Source ~ Canadian Living Magazine: September 2006; Get Grilling: Summer 2007

Mentors Week: Sarah Puts Her Thinking Hat On

Sarah Rozema-Seaton, Creative Director

Sarah Rozema-Seaton, Creative Director

Ahh the phrase, “Who inspires you…” There are so many people that I find strength and inspiration from. A lecturer that taught me, design friends with their wacky creativity, and the mommy I know with the strength of a thousand elephants.

I better focus on the work aspect.

There are so many people in the design industry that I find inspiration in. One of the biggest mentors would be David Braun. He was a lecturer from college, and was the person that helped me as a creative professional to get past what I thought I knew, and to do it again to be better. “Do it again, do it in green.”

When I was a greenhorn in the industry, I didn’t always agree with this, but he helped me to push the boundaries and look at things in different ways and become better at my job. Over 10 years later, I am still working in the industry.

This lecturer with his piles of papers (poor trees) had so much to offer. He also introduced me to an author, Edward De Bono. If you are a book geek like me, DeBono has written some fabulous books for creative professionals on lateral thinking. One of his best books is “The 6 Thinking Hats.” It is a book that introduces the power of parallel thinking, by breaking thinking down into hats. Worth a read for anyone in a creative industry or business in general.

Below are the 6 Thinking Hats:

Neutrality (White) – considering purely what information is available; what are the facts?

Feeling (Red) – instinctive gut reaction or statements of emotional feeling (but not any justification)

Negative judgement (Black) – logic applied to identifying flaws or barriers; seeking mismatch

Positive Judgement (Yellow) – logic applied to identifying benefits; seeking harmony

Creative thinking (Green) – statements of provocation and investigation; seeing where a thought goes

Process control (Blue) – thinking about thinking

Mentors Week: How Kerry Got Her Start

Kerry Patrick, Marketing Associate

Kerry Patrick, Marketing Associate

This is an easy one for me. My mentor would most definitely have to be Cassandra Bonn. I kind of fell into this industry and was quite fortunate when Cassandra took me on as her protégé in her home office of The Market Place. When I initially started working for Cassandra, it was only a few days a week, with the intension of taking care of the routine office duties that were becoming too cumbersome for her to manage with a growing business. As it turned out, I was able to offer more than just that.

I was flying as a full time flight attendant at the time, and raising three young boys–very busy to say the least. With her expanding business, Cassandra took on a partner, Rene Dick, an exceptional and very talented creative designer, to offer a full service marketing and advertising company, now known as Engine Communications. Rene was also instrumental at bringing out my creative side and making me feel like I could do just about anything! They now required someone full time, so I made the difficult decision to give up my job flying and work full time at Engine–a decision that I have never regretted. 

Cassandra is brilliant at what she does, with her key talents in marketing and advertising. She is truly remarkable at forging solid client relationships, and she can sell just about anything to someone who has everything! Ideas flow from Cassandra like water from a fountain, her mind is always going and she loves a challenge. She is always more than willing to help out and when asked to share some creative inspiration, she does just that, with ease and enthusiasm. Cassandra no longer owns Engine (she sold it to our current Big Cheese, Shaun Levy, whom you heard from on Tuesday), but she is still very much part of my life, as a colleague, a mentor and a friend.

 I really love what I do and I look forward to a future in this industry, where I will continue to learn and grow with each passing day. Thank you Cassandra, for all that you have taught me, I value your time and knowledge, cheers to you for helping me find my new niche in life–for now!

Mentors Week: Fillmore’s turn

Shaun Fillmore, Interactive Design

Shaun Fillmore, Interactive Design

It is so much easier for me to list off influences rather than mentors when it comes to design. It is difficult to come up with someone I would consider a mentor. I would have to say, however, that an instructor named Chuck (think Gene Hackman with a mustache) was the closest thing to a design mentor to me. He is the kind of guy that is passionate about design and was always ready with pencil and tracing paper overlay to show you how you can improve your work (but only if you wanted to know). He is the kind of man who made you earn his respect.

Anyone who was in one of his classes will remember the phrase “distort the frame.”

As for true mentors… that distinction belongs to Sid Molenaar (He is husband to Cheryl – who Bryna mentioned in her post). The writing of this post comes at an interesting time for me. I have been reflecting on my relationship with Sid and the impact that he has had on my life. You see I am turning the age that Sid was when I first met him. Actually the first time I met him was at his surprise birthday party.

Sid made a point of taking me under his wing. He is an intense guy and has the ability to see potential in you and bring it out. I guess that is what good mentors do. Thanks Sid. I still want to be like you when I grow up.

Getting back to design – I thought I would let you all in on some of those influences I referred to.

Joseph Müller-Brockmann (One of the pioneers of the Swiss Typographic style and creator of the grid system for graphic Design) you can see a few examples here

Alphonse Mucha (Best known for his posters – incredible illustrator and painter. One of the most recognizable artists from the French Art Nouveau) see some of his work here

Paul Rand (Best known for his logo designs – such as ABC, UPS and IBM) see his site here

There are many more, but these are the ones that spring to mind first. Perhaps I can talk about some other more current influences another time.

Mentors Week: Shaun Talks Inspirational Design

Shaun Levy, President/Art Director

Shaun Levy, President/Art Director

Of course so many people are influences in our lives, but there are always a select few that really impact it–True mentors. For me it was a professor at George Brown College, Charles Fisch, RGD. None of the students really liked him, and ironically enough, neither did I until years later.

It was only after looking back on my schooling that I realized what valuable skills and lessons he had taught me. The importance of preparation, planning and research involved in creating effective design.

Some of these steps seemed like a waste of time when I could be saving the world one awesome design at a time. But it was exactly these processes that enabled me to maximize my efforts, and come up with well developed design concepts.

For most design students it is all about how good your final design piece is, but he wanted to see the process–the thumbnail sketches, the roughs, and that the files were properly constructed in the proper programs. He would always say that it didn’t matter how “pretty” the design was if it couldn’t go to prepress and be printed. So now after being in the industry for about 15 years and working in many different roles from a Junior Designer to now owning my own company, I can say thank you Charles Fisch for all the tedious work that paid off!

Three of My Favourite Resources for Design Inspiration:

  1. Communications Arts—all things communication, arts, design, photogrpahy. You name it, it’s there.
  2. Colour Lovers-monitors and influences colour trends in design. Really cool site.
  3. Creattica–news, design, branding, and more.

Theme Week! Mentors: Be Inspired

mentors11Today in her daily newsletter, Commentz, Sarah Evans, PR expert, guest speaker, and all around inspiring gal, offered the following question:

Who is your PR mentor/greatest source of inspiration? This person could be the reason you got into the field or someone who has helped you develop your skills…or has the job you aspire to.

Funny enough, this topic was really timely for a couple reasons:

Yesterday I actually met a woman, Cheryl Molenaar, who’s been inspiring me from across the country for the past two years. I’d never met her, and we’d never actually spoken (!) but there are just some people who’s words and deeds transcend all barriers. The funniest thing was that when we were introduced, she told me that I’d inspired her through my work! (Gratuitous hugging ensued, and also a really great connection for some future projects.)

Another moment came  last week when I was invited to speak at my alma mater, Loyalist College, by one of my mentors, Robert Kranendonk. I was with his group of Art & Design students, and I was really hoping that I would have something to give. I’m a writer, not a designer. But the wonderful thing about creative careers is that a lot of the concepts cross borders, and we ended up having a great (two hour long) discussion.

What I’ve learned about mentoring over the past week is that as much as we look up to others, sometimes we inspire them too. I think the underlying, core value of mentoring is mutual respect.

Kathy Filo

Kathy Filo

In Commentz, Sarah asked us to blog about our mentors. I thought this was a terrific opportunity to showcase some of the people in the lives of the Engine staff, who’ve made a huge impact.  All week long, we’ll be featuring our team and their mentors on the blog. We’d love to hear who inspires you too!

If you don’t know Kathy, she’s our Production Design Coordinator, and she gave us a taste of her design work on the blog, right here. With over 12 years in design, print production, and customer service, Kathy’s experience makes her an invaluable part of the Engine team.

Here’s what she had to say about her mentor, Larry Storing:

It’s funny that Bryna should ask us today who our mentors in business are. A couple of months ago I ran in to my mentor, Larry Storing, at the grocery store. I told him exactly this – that I truly consider him to be my mentor in business. I felt great telling him because I could see that he was proud.
I worked closely with Larry in bindery and prepress/finishing operations for over seven years in Trenton at DL Advertising Inc. before moving on to The Easier To Read Telephone Directory, Essence, Design Guys and now Engine. He was both patient and fun to work with, and he considered me to be one of his peers (being a female in a male-dominated environment, I really appreciated that).
Everything I learned at Mohawk College (I have a Graphic Art Production Co-ordinator Diploma) I put into practice with Larry: dark room camera work, film stripping, platemaking, folding, numbering, trimming, booklet-making, quoting, you name it. I did it. To this day it is that invaluable experience which I take with me every day when I design and quote on jobs for print.
Thank you, again Larry for giving me the tools I needed to succeed in our industry.

Healing Food – Simply Scrumptious Soup

“There is nothing like soup. It is by nature eccentric: no two are ever alike, unless of course you get your soup in a can.” ~ Laurie Colwin, ‘Home Cooking’ (1988)

soup2With the arrival of fall, comes those pesky sniffles, coughs and all over body aches. When your loved ones come home (as mine most recently have) complaining that they are not feeling up to par, fear not, a bowl of homemade flavorful chicken soup will fix them right up and is just what the doctor ordered. 

Now, I am a firm believer, as I have learned from my father, that soup is not “good” soup unless you make your own stock, but I do have to admit that once in a blue moon, I too have cheated and used store bought broth or the handy bouillon cubes. My substitute of choice is the Knorr product, and the result is almost always very tasty! In saying that though, the key to a good healthy, hearty bowl of soup is homemade stock, nothing can compare!

  Chicken Stock – as per my father/brilliant cook ~ I can’t take credit & am still trying to live up to his “soup standards.” 

  • Chicken/turkey backs, necks, gizzards, pieces, wings, etc (always better fresh than using ones that have already been roasted)
  • Water, fill pot 3/4 full with COLD water, if you use too much water your stock will have less flavor, don’t try to save time by using warm or hot water
  • 3 Bay Leaves
  • Fresh Parsley chopped coarsely – 2 handfuls
  • 3 large carrots peeled and cut up in large chunks
  • 2 onions cut up in large chunks
  • 3-4 Celery stalks, very important to use the leaves, the leaves in the celery hearts are great, that is where a lot of the flavor is, cut in large chunks
  • 2 or 3 large cloves of garlic, quartered
  • 1/2 tsp celery salt
  • Salt & pepper to taste, use peppercorns if you want your stock clear
  • 1 cube of knorr chicken bouillon 

In a stockpot, bring chicken/turkey pieces and water to boil, continue boiling and skim off any foam that comes to the surface. Once the stock runs clear and there is no more foam, add remaining ingredients to pot and continue boiling for about 15 min. Reduce to low and simmer gently for a few hours, stirring occasionally. If you find that the liquid is evaporating then cover pot with lid. Don’t over cook, as the stock will get cloudy and slightly bitter. When finished cooking, strain the broth and refrigerate for a few hours. Any fat in the broth will congeal at the top and can be easily spooned off. Your stock is now ready to be made into soup. Use right away, refrigerate for use in other recipes or freeze. 

soup3

TIP: If you want a darker, richer stock, roast your poultry, poultry bones and vegetables in a 450° oven for about forty minutes, before adding them to your stockpot. 

Roasted Garlic Soup this recipe is sure to cure anything that ails you!          

Garlic has been known to have many health benefits and medicinal properties that can help fight infection and lower blood pressure. 

  • soup52 large garlic heads, whole, unpeeled     
  • 1 clove garlic, minced
  • 3 tbsp olive oil
  • Bay leaves
  • 1 tbsp unsalted butter                         
  • 2 cups onion, minced                               
  • 1 cup carrots, minced
  • 1 large potato, peeled and cubed
  • 4 cups chicken stock
  • 1/2 cup dry white wine
  • 1 tsp salt
  • 1/2 tsp fresh-ground pepper
  • 1/4 cup heavy cream 
  1. soup4Roast the garlic: Preheat oven to 350 degrees. Using a serrated knife, cut the top off each garlic head so that the tip of each clove is exposed. Place the garlic heads on a large piece of aluminum foil and drizzle with 2 tablespoons of olive oil. Add the bay leaves and fold the foil to form a packet. Place the packet in the oven and bake for 45 minutes. Cool slightly. In a small bowl, squeeze the garlic head until all of the roasted flesh is released. Discard outer husks and bay leaves.
  2. Make the soup: In a large heavy-duty saucepan, heat the remaining olive oil and butter, add onions, and cook over medium heat until translucent–about 4 minutes. Add the carrots and continue to cook for 5 more minutes. Add the minced garlic and cook for 2 minutes. Stir in the potato, chicken stock, white wine, roasted garlic, salt, and pepper. Cover and bring the soup to a boil. Reduce heat to medium low and continue to cook for 35 minutes.
  3. Finish the soup: Using a blender, purée the soup in small batches until smooth. Return the soup to the saucepan over medium heat and whisk in the heavy cream. Heat until warmed. Do not boil. Keep warm until ready to serve. 

Enjoy ~ Sit back, put your feet up and let the healing properties of the garlic and homemade stock work its magic, those winter blues will soon be long gone!

 

Blowing Smoke: The Government of Ontario v. Big Tobacco

stop-smoking1There isn’t much doubt (once you know me) that I love politics. I don’t know why. It’s certainly not genetic. I also love public relations.

Yesterday a friend emailed me an article he thought might be of interest to me as it broched both of these subjects. Let me explain:

According to the CBC News on Tuesday, the Government of Ontario is sueing big tobacco “for past and ongoing health-care costs linked to tobacco-related illness.” This, the Government of Ontario has decided, is unfair to tax payers. How dare big tobacco ruin lives, and make citizens (many of whom do not smoke) pay the price!

So Ontario decided to do something about it. The provincial government set the framework for said lawsuit through legislation it passed this year. That means that the governement created a law that let them sue big tobacco…and let them set the amount they could sue for…and then they sued…

Let me get this straight: The province has been collecting tax off of tobacco sales for a long time now. (If anyone knows the number of years, feel free to leave a comment.) They’ve been making money off of peoples’ addiction. Is that right? And now, after years of making money off tobacco, they’re sueing big tobacco manufactuers for more money?

Hmmm…

Is smoke being blown at anyone else?

This isn’t meant to be a huge political commentary. What it does point out is the difference between PR and its ugly evil twin, Spin.

Wikipedia defines ‘spin’ in public relations as:

[A] form of propaganda, achieved through providing an interpretation of an event or campaign to persuade public opinion in favor or against a certain organization or public figure.

I don’t love that big tobacco producers have made gazillions of dollars off of addiction, illness and disease. I don’t. But what I also think is wrong is dishonesty on the part of government when it comes to making money.

As my friend said:

It seems to me that sueing big tobacco is a measure by the government to gain tax revenue without appearing to raise taxes on cigarettes. This way, everybody ‘wins’ because the government will get their money and still appear to be a champion of the common people, even the ones addicted to cigarettes.

Good PR for the provincal government. Or is it spin?

It’s pretty easy to demonize the devil if you ask me. And $50 billion in revenue for the province should, in theory, benefit tax payers without having to raise taxes. Everybody wins! Or do they?

What I’ll be interested to see is where the monies generated from the lawsuit go. Will they be directed at health care or proactive anti-smoking initiatives (which by rights they should) or will they go to general coffers? That might be the difference between PR and spin in this case.

What do you think?