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Don’t waste your money!

Fabulous design means nothing without a Marketing & Messaging Strategy. It’s about increasing sales, awareness and growth. Anything else is just a waste of Your Money.

See how & check out Engine’s latest marketing projects.

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How can I increase my open rate on enewsletters?

There are a ton of elements you can vary to try to entice more of your subscribers to open up your emails. Here are just a few things you could try:

  • Experiment with your subject lines: Try including details about the content of the email right in the subject line, instead of using your standard subject.
  • Send on a different day: Are your subscribers too busy on a Wednesday morning to read your email, leaving it languishing down the inbox? Maybe a Tuesday afternoon email would be welcomed.
  • Get the important content up the top: Remember that many people will see a preview of your email before deciding to open it or ignore it. Make sure your email is recognizable, and that your key points are in the top third.

Get custom designed enews templates and systems from Engine Communications > http://enginecommunications.com/what-we-do/websites

You Can Have Your Own Marketing Team

Ongoing Marketing Support Program

Some of our clients go onto our monthly marketing program. This may work well for you. Everyone on our team here at Engine Communications, has between 15 – 20 years of marketing experience that can really help you to increase sales and awareness. We can help with a primary plan of action, as it helps with productivity and costs.

You can have your own Marketing Team.

We set aside an agreed-upon monthly marketing budget as your dedicated marketing team. Typical time varies around 2-10 hours/week.

In this instance, we can help to prioritize, identify, consult, create and manage items like:

  • Website updates
  • Online Consulting
  • Social Media Management/Supervision
  • Graphic Design
  • Coding & Programming
  • Custom Designed Ads for Web and Print
  • Content Creation
  • Mobile Marketing
  • Deal with pesky phone book advertising sales people
  • Inbound Marketing Campaigns
  • On-site Communications Tools
  • Can also include consulting, review & recommendations for:
  • Events
  • Reports
  • Signage – Interior and Exterior

………………..whatever is needed to increase your business sales, awareness of your organization, your Engine Marketing Team is here for you.

If you need help ongoing or just from time to time, click here to Contact Us to discover the possibilities.

CTA?

Hi there!

This was a: CTA !

How did you get here?

  • News title on our news feed?
  • A line on our eNewsletter?
  • Perhaps it was a post on one of our Social Media pages?

A CTA = A CALL TO ACTION

It’s any kind of content that you use online or offline to encourages viewers to take action. It could be ‘Click here, Learn more, Discover the answer, An intriguing question, images to click, videos to watch, Contact us, Sign up, Share……… the list goes on and on.

Have a look through Your Vacation is Here to see how many calls to action there are on every page. Yes, that was a CTA

What calls to actions are you using? (that was a call for you to take action on your own project)

Happy Marketing to You.

We’re here anytime you need help. Just give us a call 613.771.0090 or tf: 1.855.571.0090 (yes, this was too) 🙂

Tourism Marketing Project Launches

Exciting Destination, Local Economic Development & Tourism Initiative

We’re very excited to launch this new project with the Eastern Ontario Trails Alliance. Major marketing initiatives have been created to promote The Trails increase business and Economic Development in our communities while promoting Tourism as well.

New Interactive Website just launched. Marketing strategies include:

  • ZIGZAG brochures featuring Fun Package Deals, Your Vacation Is Here and Discover your Outdoor Playground
  • New interactive website launched. Feature business, package deals, what to do, where to stay, eat, have fun, shop and more including FaceBook promotions and online marketing with new interactive map to follow
  • Signage off of the 401 leading to Trails Entrances
  • Gateway Signage for Businesses. First Gateway begins at Belleville at Corbyville. Approximately 15 major signs throughout the Trails Region.
  • Rustic Wood-look Arrow Signs on the Trails pointing kms/direction to your business
  • Handy Pocket Map Guide featuring businesses
  • Multiple Community Partnerships
  • Business Marketing Opportunities
  • Featured at multiple Tourism & Recreational Trade Shows throughout the Province
  • Research, Strategic Planning, Graphic Design, Copywriting, Online Marketing, Web Design and Development, Social Media, Print, Project Management and Marketing Consulting

More to follow! Check out the new Interactive Website at:

www.thetrail.ca

Eastern Ontario Tourism Marketing Opportunity

If you own a business in Belleville, Quinte or Hastings, this marketing news is for you!

Your reach just got bigger!

Exciting Destination, Local & Tourism Promotion Opportunity

Eastern Ontario Trails Alliance’s (EOTA) trail network extends north from the Bay of Quinte up to Algonquin Park, linking outdoor recreation and adventure to the natural environment and rural communities along the way. The trail network offers access for hiking, cycling, horseback riding, canoeing, ATVing and snowmobiling through maintained trail systems that are opened all year round.

become a
Trails Marketing Partner

Eastern Ontario Tourism Marketing Opportunity

places to stay
restaurants & bars
communities
attractions
shops & services
sports, adventure & clubs
arts & galleries
gifts & antiques

Have a look here>

 

Win an iPad Mini!

Hi – would you mind filling out this 2 min survey for us?

We’re working on a marketing research and strategy project to improve Mental Health & Addictions Services in the Quinte, Prince Edward County, Hastings County including Bancroft regions. Psst you can win an iPad Mini!
 

Fill Out the Online Survey here>

Thanks so much!

Another Marketing Strategy Project by www.enginecommunications.com

 

 

 

Merry Christmas ~ It’s 5 Days of Awesome Time!

Monday December 17 – Friday December 21 ~ Get your marketing questions answered by our team on our FaceBook Page. Our Gift to you. No strings attached.

We Love Our Clients

 

Give the Gift of Marketing!

Looking for a new idea for giving? A gift idea for a business person? Ways to help charities?

Gift Cards from Engine Communications start at $25 and can be purchased for business or any not-for-profit organization. Help your favourite local charity or business person get ahead with Professional Marketing Material & Consulting Gift Certificates. Learn more>

New Interactive Online Marketing Website Launched!

Launcharoo!!

Congrats to Beauty Works Day Spa Belleville!

On your new interactive online marketing website.

It’s been our pleasure to work with you on your latest initiative!

Features include:

  • Banner Marketing
  • Creative Advertising Concepts
  • Branding & Taglines
  • Interactive Online Marketing
  • Calls to Action
  • Online Forms
  • CMS (content management system)

        AND…….. AWESOME SAUCE TOO!

Check it out here>