Lego in Design

Posted on Thursday, September 3rd, 2009 at 11:02 am by Shaun Fillmore

At the risk of becoming the resident toy geek, I can’t help but post this. Geeksugar has more on this house made of Lego. I used to do the same as a kid (on a slightly smaller scale).

Lego House

Lego House


Lego House - Brick Layer

Lego House - Brick Layer


Lego House Interior

Lego House Interior

This made me think of how ingrained the Lego Brand has become. They have done a tremendous job of associating themselves with cultural icons. Here are just a couple of examples:

lego-star-wars-the-game

Lego Star Wars


Lego

Lego Iconic Imagery

For more info on the Lego House, check out this link.

Part of the reason we love this so much is that James May, one of the hosts of BBC’s Top Gear, is going to live in the house for a small stint (see above link for details). Bryna and I are big fans of Top Gear (and Black Adder, but that’s another story). In tribute to our admiration to James,  please enjoy this clip of the show.  (It’s not about Lego, but it’s an office favourite, and is a bit of a comedic take on marketing in general.)

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